Morder
Turn one-time buyers into repeat customers 🔄
70% of your customers never come back. Morder sends them a text when they're about to run out.
For supplement, skincare & coffee brands
The problem
They don't forget your product 😔
They forget to reorder.
Most email & SMS tools give you a canvas. You still have to paint the picture.
How it works
Set it and forget it ✨
Connect your store
One-click Shopify integration. No developers, no flows to build, no ongoing maintenance. We read your order history and take it from there.
We calculate replenishment cycles
Our AI analyses each customer's purchase cadence and product type to predict exactly when they'll run out - down to the day.
Hey Sarah, your protein is nearly gone - same flavour? Tap to reorder 🏋️
Yes please! 🙌
Automatic SMS at the perfect moment
A short, human-feeling text lands in their phone right when they're about to run out. Morder auto-detects whether to include a discount - loyal customers get a straight nudge, at-risk ones get an incentive.
Customer reorders
25–35% reactivation rate on average. Pure incremental revenue - customers who would have never come back on their own.
Why Morder
Beats DIY tools every time 🚀
Klaviyo gives you tools. Morder gives you results.
⚡ Zero setup
No flows to build. Connect and done.
🧠 Auto replenishment
We calculate cycles automatically.
🎯 Smart discount control
AI decides when to offer a discount - loyal customers get a nudge, at-risk ones get an incentive. No blanket discounting.
💬 Utilitarian messaging
Simple reminders that convert.
✅ Compliance built-in
GDPR & TCPA by default. Consent logging, opt-out in every message.
💵 Flat pricing
No per-message costs.
🔄 Works with subscriptions
Recovers the 70% who won't subscribe.
Why trust us
We ran this manually first 🛠️
Morder didn't start on a whiteboard. It started as a growth service.
Before building Morder, we ran SMS reactivation campaigns manually for Shopify supplement brands - calculating replenishment windows by hand, writing messages, monitoring replies. We saw 25–35% reactivation rates consistently. Then we built the tool to automate what we'd already proven works.
Become a founding brand
We're onboarding the first 20 stores personally. You'll get direct access to the team, founding member pricing locked forever, and direct input on the roadmap.
Pricing
Simple pricing 💰
No per-message costs. No hidden fees.
Starter
- ✓ Up to 1,000 customers
- ✓ Automatic reactivation
- ✓ Basic analytics
Growth
- ✓ Up to 5,000 customers
- ✓ Advanced segmentation
- ✓ A/B testing
- ✓ Priority support
Scale
- ✓ Unlimited customers
- ✓ Custom flows
- ✓ Success manager
- ✓ White-label option
FAQ
Common questions 💬
Everything you need to know before you sign up.
No. Morder works with or without subscriptions. We recover the 70% who won't subscribe.
Klaviyo is DIY. You build flows and guess timing. Morder is done-for-you. Zero setup, automatic cycles, zero maintenance.
Consumables with 30-90 day cycles: supplements, protein, vitamins, skincare, coffee, specialty food, pet food.
Yes. Built for GDPR and TCPA compliance. Consent is verified before any message goes out, every SMS includes a one-tap opt-out, and full audit trails are stored.
25–35% reactivation rates across our beta brands. Most stores recover $8K–$15K/month in otherwise-lost revenue. ROI of 10–20x in the first 90 days is typical.
No - and the numbers back this up. Average opt-out rate across Morder messages is 0.4%. Customers expect a reminder when they're running low. A helpful nudge at the right moment is not spam.
Yes. You can customise the message templates or let Morder handle it. Every message is reviewed before your first send, and you can pause or edit at any time.
Get early access
Your next reorder is already overdue 📱
Founding members get pricing locked forever, onboarding with the team, and direct input on the roadmap.
20 founding spots · GDPR & TCPA compliant · cancel anytime